

Vivo in Svizzera ormai da 7 mesi, ed è impossibile non amare la moda dell’iconografia di un paese come questo, con tutti gli stemmi dei cantoni, delle famiglie o delle corporazioni. Tuttavia in questo periodo sono rimasto costantemente perplesso davanti ai simboli del TurbinenBrau e del BlueCinema.
Con il primo, capisco che deve essere una turbina, ma non riesco proprio a vederla, perché sembra un po’ irregolare. Con BlueCinema, sono completamente all’oscuro.
Qualcuno che è interessato al design e si preoccupa di aiutarmi a vedere cosa dovrebbero rappresentare?
https://www.reddit.com/gallery/1plvzz4
di Micangeloo
6 commenti
Turbinebräu shows a turbine.
Blue cinema is the cinema of Swisscom. The logo is the Swisscom logo im blue for blue cinema.
blue Cinema is the monochromatic Swisscom logo in 2D: https://www.swisscom.ch/en/about/company/brand.html. blue Cinema, or rather blue Entertainment, is a Swisscom subsidiary.
As for the Swisscom logo itself: The newest iteration is only a couple of months old but it’s still based on the “life form”, I think it was called. The things that stuck with me for that one are the red being a stylised apple (callback to the Tell mythos), containing a white cross to resemble a Swiss flag. The blue part in front was styled to resemble the sail of a boat.
I might still have some of the old material I received from when I was working for a company dealing with Swisscom products. Multiple slides dedicated to this logo. Need to look for it.
You will certainly enjoy visiting Museum für Gestaltung in Zürich
One is a turbine, the other one a vagina.
Turbinen Bräu is a Turbine of a River Hydroplant like this: [https://www.wasserkraftverband.de/wp-content/uploads/2022/06/Kaplan-Turbine.svg](https://www.wasserkraftverband.de/wp-content/uploads/2022/06/Kaplan-Turbine.svg)
The Swisscom logo are signal waves that overlap each other and are rotated so they are vertical.