Migros sta lanciando un nuovo pacchetto di 10 filiali sotto il nuovo marchio “Migros” che hanno promosso, per ora senza sostituire quelli Frey.
Ma c’è un grosso problema: stanno sostituendo il burro di cacao con olio di palma, diavolo no. E anche se quelli nuovi costano 1 franco in meno, sono anche un po’ più piccoli (23 contro 27 gr), quindi costano solo 8 rappen in meno per 100 gr
Ho già scritto al servizio clienti Migros per far sapere che non sono d’accordo con questo deprezzamento dei prodotti essenziali come le filiali; oppure la fine di un brand amato come Frey e se ci tieni a questo ti consiglio di fare lo stesso.
Link a quelli nuovi: NON ti consiglio questo prodotto Migros:
Migros · Filiali · Classic
https://migros.ch/it/prodotto/101558200000
Link a quelli vecchi: Ti consiglio questo prodotto Migros:
Frey · Rami · Cioccolato al latte
https://i.redd.it/93to8o7vicrg1.jpeg
di Unlikely_Pin_95
12 commenti
Fucked up.
So?
They won’t delete Frey unless most of the customers start buying Migros branches (that are more of a chocolate flavoured candy at this point). Frey is as good as a supermarket milk chocolate can be.
Migros war mal gross ausser Galaxus krigen sie nix mehr auf die Rehe selber Schuld wer nix kann holt Parasiten Berater ins Boot.
Main ingredient is sugar so it’s trash anyway, in either version.
So you recommend both now?
And please also post this to r/buenzli
I cant find the will to care, but I know a couple people like you and I always love the passion about things like this. Companies do take concerns like this serious, so I respect you putting in the effort.
OP doing a great job on many levels. Thanks for informing us and thanks for reacting to the donkeys in Migros that thought it was a good idea.
Good. Frey is pretty much the most disgusting Swiss chocolate brand. At best, it tastes like German chocolate.
If you hire Rowan Atkinson for your ad campaign and still fail, it’s probably a sign that your product sucks. 😜
I used to love branchli! But mainly palm oil instead of cocoa butter is so stupid 🙁
Migros is the budget one they dont remove Frey they replace Budget like we know it.
Deciding to use palm oil in a new product in 2026 is certainly a choice