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    I creatori di contenuti di YouTube hanno contribuito con £ 2,2 miliardi all’economia del Regno Unito nel 2024

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    10 commenti

    1. FoxtrotThem on

      Influencers, todays Captains of Industry.

      Just get your rat out and don’t work a day in your life.

    2. ShermyTheCat on

      Absolutely zero explanation of how, we should just take their word for it I suppose.

    3. grapplinggigahertz on

      £2.2bn – is that a big number.

      Not really in the context of the UK’s GDP which is being compared against, as that is 2.56 trillion so it is 0.08% of GDP. A rounding error.

      As for the “supported 45,000” jobs, hmmm… so people bought stuff made by people, and most likely these jobs were in some sweat shop half way around the globe.

    4. Chemistry-Deep on

      “Content creator” is such a weird term. Everyone on TV creates content for consumption. They use it on shows like Strictly too, “Daniel here is a YouTuber / Content Creator” – well does he do shitty pranks or teach people coding?

    5. JustChineseWhispers on

      Don’t believe a single thing that comes out of a YouTubers mouth. There’s plenty of them avoiding paying tax by moving around the world constantly to try avoid paying HRMC back. Tattle life has all the info you can possibly need.

    6. Impossible_Expert766 on

      Correction, me watching all the ads contributes 100mil alone.😝

    7. FuzzBuket on

      I hear that your party is advocating to nationalize Mr beast.

    8. importantmaps2 on

      I mean fair props to these guys I don’t watch them myself but I can imagine how much time and effort goes into making the videos most of my subscriptions are under 2 million and I think that’s only two.

    10. EnderMB on

      Having worked in influencer marketing (albeit as a software engineer) I can see this being true, although the line often blurs significantly between what a “YouTuber” is, what they’re earning money for, and what their primary “job” is.

      Influencing has basically taken advertising back to the dark ages, so there is some serious money to be made off the back of what is essentially “someone has a lot of followers, they must be popular”. For many that’s true, for many others, they’re getting paid high five figures for gigs that might see a three figure sales increase. It’s fucking hilarious to see sometimes.

      Also, my personal perspective is that a lot of the old-guard of YouTube fucking HATE being called influencers or YouTubers. One marketer I was working with had a fun time managing a YouTuber that had shifted into writing books – now they’re an “author” first and foremost, and they were threatening to drop interviews or tours if their decade-long YouTube career was even mentioned.

      So, it’s murky waters, and outside of tax-dodging, and the influencer marketing field being shady as fuck, I can absolutely see it – if anything it should probably be a lot more.

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