It’s a shame people don’t want to understand the point she’s making.
Saintsman83 on
What happened to having to resign from these types of positions when you say something so egregious
CockchopsMcGraw on
How pathetic does your life have to be that black people in adverts is what triggers you? I’m astounded that this is now a credible political party. We deserve everything we get as a country, so many of us have turned into spiteful fucking idiots.
*”Reform MP Sarah Pochin has apologised for any offence caused after saying “it drives me mad when I see adverts full of black people, full of Asian people”.
She said her comments were “phrased poorly” but insisted that many adverts are “unrepresentative of British society”.*
Like, what the f***?@?!?! Not representative of British society? That is a fucking laugh and a lie!!!
Black British people exist. British people of Asian decent exist.
This is an outrageous thing to say and sorry don’t cut it love.
The mask is coming off now peeps! We all knew what Reform were like under the surface but seeing them being able say shit like this is so unreal.
Silver_Adagio138 on
Saw an ad for west London university. It had an Asian person and a black person in it. No white person. Perhaps she can tell me what to read from that.
_HGCenty on
You know who else is also overrepresented in adverts? Pretty photogenic people who have conventionally attractive body shapes and sizes.
FswFed on
Should have stuck to her guns, if you’re going to be racist at least have a spine.
ArgusButterfly on
They’re adverts. They’re not supposed to be representative. I don’t laugh at jokes around the breakfast table with my family every day while tousling their hair, or smile and nod approvingly when I find something I want in the supermarket.
dr-broodles on
They hate having non-whites in the country, and hate being reminded of the fact that they exist.
The silver lining is that they’re having so many gaffs in a short period of time, despite having almost no power.
I think they’ll screw it up.
Intrepid-Account743 on
Apologises for saying the quiet part out loud–and then getting caught.
If Reform were really a political party and not a company she’d be forced to resign.
Luke_4686 on
Once this would be a sacking offence. Now it’s barely surprising
NuPNua on
I don’t get this obsession with adverts from the right. They’re trying to sell something not provide artistic representation of life, and lots of us take any steps we can to avoid them three days with ad-blockers, and free subscription tiers, etc. I only ever seen TV adverts when I’m round my parents and they have OTA TV on, or I occasionally use Channel 4 + or whatever it’s called.
Diligent-Till-8832 on
I would love to have a life where my biggest worry is adverts full of different people…….
Admirable-Usual1387 on
Her point was the non stop DEI propaganda which does not reflect reality. Which is fair.
himmygal on
I mean, it is jarring to see blackwashing in historical dramas, where black people play historical characters who were white, or give the impression that European cities were multicultural melting pots in the past. They were not. And if she’d said that I think a lot of people woukd agreed with her. But whinging about adverts seems very stupid and just racist. Who cares? They are dumb adverts.
_Monsterguy_ on
I’m going to assume that was her best attempt at not being racist.
mreasy99 on
“I apologise for any offence caused” is not actually an apology is it? Essentially she is saying sorry that people found her racist comments offensive, not apologising for her comments. Can we deport her please?
EntropicMortal on
I would love to see the stats on this tbh.
Number of white adverts since modern advertising in the 50-60s began, and now.
Considering when it first started I can almost guarantee adverts had 100% white people. I bet it still a massive under representation of black/Asian people. Yet she still has the audacity to say there are too many? Lol fucking evil woman.
technurse on
“Born and bred…”
“Black people in adverts…”
I’m seeing a trend here. There’s a word for this isn’t there? It’s on the tip of my tongue. It’s because with an R I think? Can anyone help?
j0kerclash on
She said: “My comments were phrased poorly and I apologise for any offence caused, which was not my intention.
“The point I was trying to make is that the British advertising agency world have gone DEI mad and many adverts are now unrepresentative of British society as a whole.
“I will endeavour to ensure my language is more accurate going forward.”
This is hardly an apology, she couldn’t give her “apology” a single second to breathe before shovelling yet more of her racially divisive rhetoric.
work_number on
Why are they always talking about this instead of policies to make the economy better or people’s lives better?
BlaziingDemon on
I said a few days ago racism is still very much alive within the UK and it’s not your everyday man/woman..it’s the people in positions of power that makes it such a problem..she’s shown her hand and reform have shown theirs
m10td on
Not one mention of this story on their dedicated, i mean our NATIONAL broadcaster btw
Remarkable-Ad155 on
OK, set aside the obviously awful optics of what she’s said here for a second: yes, we know black people are overrepresented in adverts (Asian people not so much but meh), *who exactly does Pochin think is responsible for this and why?*
Advertising is about as private sector, raw Capitalist as you can get. The same people Reform are raging about here – ie the people who’ve decided (let’s face it; probably based on some pretty solid market research) that adverts that have a certain demographic in them are more effective at hawking product to consumers than others- are the *exact fucking people* Reform think should be calling the shots and “running the UK like a business”.
If we did what Reform asked and handed everything over to our Capitalist Lords and masters (peace be upon them) does Pochin think there’d be more or less of this? Because regardless of how much of a silent majority she thinks there is in her corner, companies that actually do advertising (and, as a reminder, *for the purposes of hawking product to consumers*) think that their market react better to these adverts and, as we all know from years or listening to these brainrotted maniacs, “facts don’t care about your feelings” and the Private Sector is sacred and all holy and whatever it thinks is the best course of action.
In fact, Pochin should hang her head in shame for daring to criticise the choices of the Capitalist ubermensch who bravely keep our society running with their rugged individualist commitment to hawking toothpaste and insurance policies. What would she prefer? We enforce a quota like some kind of socialist woke hellscape? Whatever happened to “equality of opportunity, not equality of outcome”? The actors that make these adverts clearly simply out competed their white counterparts in the marketplace (which, being Capitalist, is necessarily a pure meritocracy that selects on results, not identity). If white people want to be in more adverts, white parents simply need to prioritise adverts training when bringing up white children, it’s that simple.
Morgn_Ladimore on
On my feed, this is right above the article in which she complains about it.
Pretty funny.
FreeTheDimple on
She isn’t really sorry.
Some reform voters will be happy that she isn’t sorry.
For the sake of everything, do not put these people in charge.
HateFaridge on
Looking forward to Farage condemning his MP… I’ll wait … a very long time.
They cannot even hide it, say they were misquoted or account was hacked. Blatant.
TheCharalampos on
See if you worked retail and she walked in you would instantly be on your guard. She really looks like the kind to cause trouble and demand the manager.
It’s not racial, it’s not anything inherent….It’s just a vibe.
SarcasticallyCandour on
Come on people every advert is forcefully packed with every religion and creed around a table. The forced interracial relationships (invariably non white man with white woman and not the reverse) It’s so contrived its ridiculous.
Its not a problem with race of people, its the fake posturing way adverts are done that bugs me.
30 commenti
It’s a shame people don’t want to understand the point she’s making.
What happened to having to resign from these types of positions when you say something so egregious
How pathetic does your life have to be that black people in adverts is what triggers you? I’m astounded that this is now a credible political party. We deserve everything we get as a country, so many of us have turned into spiteful fucking idiots.
“…it drives me mad when I see adverts full of black people, full of [Asian](https://www.independent.co.uk/topic/asian) people”
We know Sarah. We know.
*”Reform MP Sarah Pochin has apologised for any offence caused after saying “it drives me mad when I see adverts full of black people, full of Asian people”.
She said her comments were “phrased poorly” but insisted that many adverts are “unrepresentative of British society”.*
Like, what the f***?@?!?! Not representative of British society? That is a fucking laugh and a lie!!!
Black British people exist. British people of Asian decent exist.
This is an outrageous thing to say and sorry don’t cut it love.
The mask is coming off now peeps! We all knew what Reform were like under the surface but seeing them being able say shit like this is so unreal.
Saw an ad for west London university. It had an Asian person and a black person in it. No white person. Perhaps she can tell me what to read from that.
You know who else is also overrepresented in adverts? Pretty photogenic people who have conventionally attractive body shapes and sizes.
Should have stuck to her guns, if you’re going to be racist at least have a spine.
They’re adverts. They’re not supposed to be representative. I don’t laugh at jokes around the breakfast table with my family every day while tousling their hair, or smile and nod approvingly when I find something I want in the supermarket.
They hate having non-whites in the country, and hate being reminded of the fact that they exist.
The silver lining is that they’re having so many gaffs in a short period of time, despite having almost no power.
I think they’ll screw it up.
Apologises for saying the quiet part out loud–and then getting caught.
If Reform were really a political party and not a company she’d be forced to resign.
Once this would be a sacking offence. Now it’s barely surprising
I don’t get this obsession with adverts from the right. They’re trying to sell something not provide artistic representation of life, and lots of us take any steps we can to avoid them three days with ad-blockers, and free subscription tiers, etc. I only ever seen TV adverts when I’m round my parents and they have OTA TV on, or I occasionally use Channel 4 + or whatever it’s called.
I would love to have a life where my biggest worry is adverts full of different people…….
Her point was the non stop DEI propaganda which does not reflect reality. Which is fair.
I mean, it is jarring to see blackwashing in historical dramas, where black people play historical characters who were white, or give the impression that European cities were multicultural melting pots in the past. They were not. And if she’d said that I think a lot of people woukd agreed with her. But whinging about adverts seems very stupid and just racist. Who cares? They are dumb adverts.
I’m going to assume that was her best attempt at not being racist.
“I apologise for any offence caused” is not actually an apology is it? Essentially she is saying sorry that people found her racist comments offensive, not apologising for her comments. Can we deport her please?
I would love to see the stats on this tbh.
Number of white adverts since modern advertising in the 50-60s began, and now.
Considering when it first started I can almost guarantee adverts had 100% white people. I bet it still a massive under representation of black/Asian people. Yet she still has the audacity to say there are too many? Lol fucking evil woman.
“Born and bred…”
“Black people in adverts…”
I’m seeing a trend here. There’s a word for this isn’t there? It’s on the tip of my tongue. It’s because with an R I think? Can anyone help?
She said: “My comments were phrased poorly and I apologise for any offence caused, which was not my intention.
“The point I was trying to make is that the British advertising agency world have gone DEI mad and many adverts are now unrepresentative of British society as a whole.
“I will endeavour to ensure my language is more accurate going forward.”
This is hardly an apology, she couldn’t give her “apology” a single second to breathe before shovelling yet more of her racially divisive rhetoric.
Why are they always talking about this instead of policies to make the economy better or people’s lives better?
I said a few days ago racism is still very much alive within the UK and it’s not your everyday man/woman..it’s the people in positions of power that makes it such a problem..she’s shown her hand and reform have shown theirs
Not one mention of this story on their dedicated, i mean our NATIONAL broadcaster btw
OK, set aside the obviously awful optics of what she’s said here for a second: yes, we know black people are overrepresented in adverts (Asian people not so much but meh), *who exactly does Pochin think is responsible for this and why?*
Advertising is about as private sector, raw Capitalist as you can get. The same people Reform are raging about here – ie the people who’ve decided (let’s face it; probably based on some pretty solid market research) that adverts that have a certain demographic in them are more effective at hawking product to consumers than others- are the *exact fucking people* Reform think should be calling the shots and “running the UK like a business”.
If we did what Reform asked and handed everything over to our Capitalist Lords and masters (peace be upon them) does Pochin think there’d be more or less of this? Because regardless of how much of a silent majority she thinks there is in her corner, companies that actually do advertising (and, as a reminder, *for the purposes of hawking product to consumers*) think that their market react better to these adverts and, as we all know from years or listening to these brainrotted maniacs, “facts don’t care about your feelings” and the Private Sector is sacred and all holy and whatever it thinks is the best course of action.
In fact, Pochin should hang her head in shame for daring to criticise the choices of the Capitalist ubermensch who bravely keep our society running with their rugged individualist commitment to hawking toothpaste and insurance policies. What would she prefer? We enforce a quota like some kind of socialist woke hellscape? Whatever happened to “equality of opportunity, not equality of outcome”? The actors that make these adverts clearly simply out competed their white counterparts in the marketplace (which, being Capitalist, is necessarily a pure meritocracy that selects on results, not identity). If white people want to be in more adverts, white parents simply need to prioritise adverts training when bringing up white children, it’s that simple.
On my feed, this is right above the article in which she complains about it.
Pretty funny.
She isn’t really sorry.
Some reform voters will be happy that she isn’t sorry.
For the sake of everything, do not put these people in charge.
Looking forward to Farage condemning his MP… I’ll wait … a very long time.
They cannot even hide it, say they were misquoted or account was hacked. Blatant.
See if you worked retail and she walked in you would instantly be on your guard. She really looks like the kind to cause trouble and demand the manager.
It’s not racial, it’s not anything inherent….It’s just a vibe.
Come on people every advert is forcefully packed with every religion and creed around a table. The forced interracial relationships (invariably non white man with white woman and not the reverse) It’s so contrived its ridiculous.
Its not a problem with race of people, its the fake posturing way adverts are done that bugs me.
The way she handled it was piss poor.